But one area of beauty and wellness that has faced even more stigma and bias for founders of color is cannabis.
Since the Agriculture Improvement Act of 2018, better known as the Farm Bill, passed in December 2018, a flood of CBD brands landed in national retailers. Ulta bet big on Cannuka in stores, while Sephora followed with Lord Jones, and more recently added Prima, Saint Jane and Flora + Bast through its CBD standards initiative that launched in February. CVS, for its part, went wide…
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