Can ‘Made in Africa’ cigars compete with Cuba?
JOHANNESBURG (Reuters) – While drinking in a nightclub in Mozambique in 2015, Kamal Moukheiber had an idea: a luxury cigar made not in Cuba, but in southern Africa.
A sales assistant holds a Bongani cigar, produced in Mozambique, in a tobacconist’s store in Johannesburg, South Africa, January 17, 2020. REUTERS/Emma Rumney
The Lebanese former banker glanced at a customer puffing at what looked like an imported cigar and thought: “What’s wrong with Africa producing cigars?”
“Africa has been growing tobacco for 100…