Can ‘Made in Africa’ cigars compete with Cuba?

JOHANNESBURG (Reuters) – While drinking in a nightclub in Mozambique in 2015, Kamal Moukheiber had an idea: a luxury cigar made not in Cuba, but in southern Africa.

A sales assistant holds a Bongani cigar, produced in Mozambique, in a tobacconist’s store in Johannesburg, South Africa, January 17, 2020. REUTERS/Emma Rumney

The Lebanese former banker glanced at a customer puffing at what looked like an imported cigar and thought: “What’s wrong with Africa producing cigars?”

“Africa has been growing tobacco for 100…

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